May 2023

By: Jerry Trubman, Owner and Founder Today’s post is part one of a 5-part series. It was recently announced that one of my longtime friends and mentors, Mark Reifkind, was retiring from his position of Master Instructor for StrongFirst. He was asked to write a blog post summarizing his 50+ years in the iron game. […]

By: Jerry Trubman, Owner and Founder A long-time mentor of mine, Sergio Giardini used to always say, “I know a lot of people who go to the gym. I don’t know a lot of people who train.” Of course the larger problem is that most Americans simply don’t exercise at all (for reasons that were

The Protocol Turns 12! Coach Jerry shares his thoughts on hiring coaches, snarky gym shirts, and why he doesn’t give a crap about training elite athletes. —————– Today’s post may sound like it’s written for my colleagues, but please stay with me… there’s plenty of stuff for non-trainers as well. This post is being published

By: Jerry Trubman, Owner and Founder I’m writing this in June of 2022. After almost two and a half years of successful avoidance, the double red lines finally got me. What’s worse is that it happened on a vacation. My wife had the Alpha in April of 2020 and I managed to not get it

By: Jerry Trubman, Owner and Founder Today’s post fits into the category of, “Things I didn’t want to talk about, but spent WAY too much time thinking about, so now I gotta write.” One of my students challenged me to take on this subject. Once again, we need to start with an important disclaimer… Warning:

By: Jerry Trubman, Owner and Founder Today I’d like to walk you step-by-step through the process of getting started in a fitness program. This is how the majority of conversations go when someone calls into our facility with questions about our programs. This also happens to be a subject that most online outlets do a

By: Jerry Trubman, Owner and Founder Today’s topic comes from a podcast I enjoy listening to called Barbell Logic. It made me think about what the strength journey means to me, and I decided to share some thoughts. Enjoy! Don’t Worry, Be Happy Over the past few years, some of us have struggled with happiness.

By: Jerry Trubman, Owner and Founder This is not a re-post! You keep asking, so periodically Marie and I rewrite posts detailing what a typical day of eating looks like for us. We started doing this around 6 or 7 years ago and, I’ll be honest, not too much has changed… but a few things

By: Jerry Trubman, Owner and Founder In case you missed part 1, you can check it out by clicking here. For this next installment, I’d like to go down a slightly different rabbit hole. Since this is coming out right around the New Year’s holiday, I thought I’d share something for those who may be